Cale Greenwood
Aspiring Marketing Professional | Guelph BComm Student | Passionate about Strategy, Sales, and Growth
Hi, I'm
About Me
I’m a driven and innovative marketing student at the University of Guelph with a strong background in operations, leadership, and creative problem solving. With experience in campus sports management, summer programming, and B2B marketing, I’m passionate about using strategy and storytelling to drive brand engagement and business results.
Tools & Strengths
- Innovation
- Problem Solving
- Digital Marketing
- Hiring & Leadership
- Cold Calling
- Microsoft Excel
- Adobe Photoshop & Illustrator
Experience
- Grew league participation by 50% over one summer offseason.
- Oversaw operations for ~60 players per game day.
- Managed social media, check-ins, and incident reporting.
- Coordinated promotional events and campus partnerships.
- Led team of 13 instructors across multiple disciplines.
- Designed and delivered staff training on safety and engagement.
- Evaluated performance with senior leadership.
- Assisted in B2B marketing campaigns and content creation.
- Conducted market research and trend analysis.
- Designed promotional materials for eCommerce platforms.
- Scheduled service appointments and managed customer support.
- Processed 10-20 daily invoices and supported post-service delivery.
- Contributed to sales reporting and dealership operations.
Education
2021 - 2025
Bachelor of Commerce, Marketing
University of Guelph – Lang School of Business & Economics
Achievements
Director of Human Resources
Operations Manager
Get in Touch
Feel free to reach out — whether it’s about opportunities, collaboration, or just to connect!